The laundry detergent market is transitioning to the 'liquid era'

A few days ago, according to AC Nielsen’s survey statistics, the sales of laundry detergent in 2012 accounted for 4% in 2008 to 18% in 2011, showing a trend of double-speed growth. At present, the shelves of laundry detergents placed by large supermarkets have been occupied by various laundry detergents. It is asserted that in the future, the proportion of laundry detergents in the detergent market will reach more than 80%, which is an astonishing number.
With the continuous progress of China, the 'high growth' of the laundry detergent market has allowed us to see the 'single fire' of liquid laundry, which has formed a 'single prairie fire
As the detergent market gradually matures, laundry detergents will develop in the direction of washing care effects, personalized needs, safety and convenience, and environmental protection and conservation. As a fashionable way of life in modern society, low-carbon environmental protection has been widely recognized and respected by consumers. Since the day when laundry detergent was born, it has pointed out the direction for the future development of the detergent market due to its high-efficiency washing and care, easy degradation, low energy consumption and low emissions.



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